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Ekselence

singapore

PROJECT DETAILS

Ekselence Ice Cream, the premier ice cream brand from Food Union's stable of luxury consumer dairy products, looked to expand its presence with a standalone retail store concept.

 

For Food Union, the traditionally B2B-only wholesale retailer, this B2C venture marked an exciting new direction for the business.

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WHAT WE DID

- concept design
- space planning

- material specification

- CGI visualisation

- pitch presentation

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au naturel

Natural timber finishes combine with an uncluttered space to reflect Ekselence's "natural ingredients only" reputation.

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premium
feel

Soft hues and a high-quality materials palette bring a premium feel to the concept.

 

Warm ambient lighting combined with clean product lighting creates strong displays and a more engaged customer.

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DESIGN documents

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